Programme

Proximus Maximus: design imperatives from the Roman Empire to the NASA Space Program and beyond

Opening keynote

Format: Oral presentation 45 min | Language: English | Tags: design, business

Speaker: Michael Meyer | CEO Adaptive Path | @AdaptivePath

Abstract
Experience strategy and design leader, Michael Meyer, will deliver a presentation that reflects the leadership and innovation he’s well respected for.

Using his own unique career path from US Navy Nuclear Engineer to Harvard MBA to leadership roles at IDEO, Frog Design and Adaptive Path, Michael Meyer will explain how you, too, can bring dedicated business sense closer to the design world. By reviewing the lessons of history from the Roman spread of civilization to the NASA Space Program, and through to his insider’s view of the design world over the last 10 years, Michael Meyer will frame both the business and organizational imperatives for the new millennium. He’ll talk about the power of proximity in creating satisfaction and achievement in both personal and professional arenas.

About Michael

Michael started and led the Product Strategy practice at IDEO’s Boston office and was General Manager at frog design.

Genuinely creative and innovative, Michael demonstrated great leadership in spearheading tremendous operational achievements at frog design; and crafting vision, design and planning for a wide range of projects that included home electrical devices, a pharmaceutical company’s internet presence, a next-generation payment token, and cockpit and cabin design of a new jet aircraft. His project teams won two gold and two silver IDEA awards for their work.

Michael previously served as a Lieutenant in the US Navy, running a Naval telecommunications facility in Naples, Italy as General Manager; and managed the production and testing of shipboard nuclear power plants as a Navy engineering officer.

Michael holds a bachelor’s degree in physics from the University of California, Berkeley; an MBA from Harvard Business School; and an appointment as a Fellow of the Batten Institute, Darden GSBA, University of Virginia, where he has taught early-stage innovation and product development. He currently instructs at the Rady School of Management, University of California, San Diego.